It is a old quotation but yet new "Times is Money & Money is time". Today when people have huge shortage of Time for work, how we can think he will go to market and search for his books, clothes and other daily need items. In the Era of internet every thing has become easy and far away just one click from you. Peoples are preferring easy shopping platform to buy his daily needs be it grocery, books, electronic items, booking a car or booking an advertisement for a newspaper. Why to go outside and search in whole city when every thing and all facilities are available and you can book all the things just only one click through Internet. Same is the applicable for advertiser's also who want to sell his product or service. Internet is the best option for selling your product or service quicker, easier and in most reasonable prices in a wide range.

The tools of Internet marketing are search engines, social media, blogs, bulk SMS, Bulk Mailing, Mobile Marketing & Online Video Channels, 

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• Due to internet wide reach provides an advertiser best Response of his advertising campaign by cost effective way
• Advertiser can reach his more prominent customer by his online advertising other then any medium of advertising.
• Advertising can target his promient audience by setting his campaign as per state-wise, nation-wise or local region too.
• Advertising in Online Marketing has a good versatlity you can use Audio, Video, Images or Website links for Promote your Product or Services.
• You can track your response of advertising
• 24X7, 365 days you can promote your advertisement through online advertising.  It has round-the-clock visibility.

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Facebook grabs No. 2 spot in online ads as mobile drives sales

Facebook grabs No. 2 spot in online ads as mobile drives sales

Facebook is on track to take in $3.17 billion, or 7.4%, of US digital-ad spending this year, says EMarketer

Facebook Inc. is now the top seller of online advertisements after Google Inc., researcher EMarketer Inc. said.

“The world’s largest social-networking service is on track to take in $3.17 billion, or 7.4%, of US digital-ad spending this year, while Google will account for $17 billion, or 40%,” EMarketer said in a blog post on Friday. “Facebook was fourth behind Google, Yahoo! Inc. and Microsoft Corp. in 2012.

Facebook is stepping up its ad efforts, generating half of revenue from mobile and testing video promotions that play automatically in users’ news feeds. Instagram, which Facebook bought for more than $700 million last year, is also rolling out ads on its photo-sharing service. Facebook and its rivals are battling for a share of a digital-ad market that’s projected to grow 25% to $53.4 billion in the US in 2015.

“Facebook and Google are both major drivers and recipients of this growing market, domestically and internationally,” EMarketer said. “Both companies are also the top-two ad publishers globally,” the researcher said.

“Mobile ad spending will account for 23% of digital- ad spending this year, up from 12% in 2012,” New York- based EMarketer said.

Instagram’s first four ad campaigns are beginning to reach large audiences, the Facebook unit said in a blog post on Friday. Levi Strauss and Co. reached 7.4 million people in the US over nine days, while Ben and Jerry’s Homemade Inc. reached 9.8 million people over eight days. Of the people who saw a promotion for the Scotchy Scotch Scotch-flavoured ice cream, 17% became aware of the product and connected it with the company, according to Instagram. Bloomberg

Source : liveming

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