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| Top 10 Dailies of India, IRS 2013 Q3 |
Indian Readership Survey 2013 Q3
The top 10 Hindi dailies have cumulatively grown by 0.41 per cent from
7,06,39,000 readers in IRS Q2 to 7,09,29,000 in Q3. The top 10 English dailies
also registered growth of 0.45 per cent, from 1,97,52,000 to 1,98,41,000.
However, there was a dip of 0.51 per cent in the cumulative readership of top
10 regional language dailies from 6,28,72,000 in Q2 to 6,25,49,000.
Top 10 Dailies
Dainik Jagran, Dainik Bhaskar and Hindustan are
the top thee dailies with each registering a growth of 0.3 per cent. Dainik
Jagran tops the list with an AIR of 1,64,74,000 in Q3. Dainik Bhaskar is placed
second with 14,491,000, while Hindustan, placed at number three, has registered
an AIR of 12,242,000 in Q3. Lokmat, with a readership of 74,09,000 has
seen a drop in readership by 1.3 per cent. As a result, Daily Thanthi, which
was at number eight slot in Q2, has moved to the number seven slot with an AIR
of 74,17,000, despite the publication’s decline in readership by 0.2 per cent.
Other dailies in the top 10 that witnessed a decline include Amar Ujala (0.8
per cent) and Mathrubhumi (1.2 per cent).
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Source : campaignindia
